In order to add best to your knowledge there are Important SEO Ranking Factors for 2017 that include On-Page Factors, Off-Page Factors, Site Factors, and Domain factors. Through this article we will gather essential information regarding On-Page Factors that can affect search visibility.
Let’s have a glance through On-Page factors, one of the Important SEO Ranking Factors for 2017!
Canonical Tag: Two URLs having similar content become unavoidable, most of the times. With Canonical Tag on the site, one can prevent from duplicate content issues as simply as they want to be. This useful Canonical tag does this by simply telling Google that one URL is equivalent of another.
Content Updates: Google algorithm prioritize freshly updated content. Updated content does not mean that one should edit all the pages around the clock. It means that for commercial pages, such as product descriptions Google identifies the fact that they are not as time sensitive as article or blog posts covering current events. It is wise however to involve some innovative and new tactic to update certain types of content once in every 12 months.
Duplicate Content: All factors never influence the ranking in a positive manner. Having similar content across various webpages can actually harm the rankings. Avoiding duplicate content and write original copy for each page is one of the best ways to improve ranking.
Image Optimization: Along with text optimization, other media matters too in order to optimize the website for instance, Images. Yes! Without any doubt, Images can send the search engine relevancy signals through their various attributes, including, alt text, caption, and description for example.
Internal Links: Internal Links also play an essential role to improve the ranking of the website on the search engines.
Keyword in H1 Tag: H1 tag is also another important relevance factor, which generally serve description of the pages content. In spite of mentioning the meaningless discussion, it is a plus point to involve Keyword in H1 Tag in the webpage.
Keyword in Meta Description Tag: In today’s world, significance of the Meta Description Tag is often discussed in SEO strategies. In other words, it is yet another relevancy signal. It is also important for achieving user clicks from search results pages.
Keyword in Title Tag: The title Meta tag is one of the strongest as well as relevant signals for a Search Engines. The tag itself meant to offer the appropriate description of the pages content. Search engines basically use it to show the main title of a search result. Involving a potential long tail keyword in it will indicate to search engine what to rank the page for. Frankly, the keyword should be mentioned at the start of the title tag.
Keywords in Pages Copy: Recently, stuffing your webpages with keywords was a surefire method to improve its rankings for a particular keyword. But, currently the case doesn’t exist anymore. Now, using the keyword in the pages copy only generates a relevancy signal, when it contains relevancy.
Length of Content: The longer useful content, cover more aspects of the topic and increase the engagement, without any doubt. So, prefer longer and more informative content.
Outbound links: It is essential to link authoritative pages, which basically sends trust signals to the search engine and help to improve the ranking.
Let’s have a glance through On-Page factors, one of the Important SEO Ranking Factors for 2017!
Canonical Tag: Two URLs having similar content become unavoidable, most of the times. With Canonical Tag on the site, one can prevent from duplicate content issues as simply as they want to be. This useful Canonical tag does this by simply telling Google that one URL is equivalent of another.
Content Updates: Google algorithm prioritize freshly updated content. Updated content does not mean that one should edit all the pages around the clock. It means that for commercial pages, such as product descriptions Google identifies the fact that they are not as time sensitive as article or blog posts covering current events. It is wise however to involve some innovative and new tactic to update certain types of content once in every 12 months.
Duplicate Content: All factors never influence the ranking in a positive manner. Having similar content across various webpages can actually harm the rankings. Avoiding duplicate content and write original copy for each page is one of the best ways to improve ranking.
Image Optimization: Along with text optimization, other media matters too in order to optimize the website for instance, Images. Yes! Without any doubt, Images can send the search engine relevancy signals through their various attributes, including, alt text, caption, and description for example.
Internal Links: Internal Links also play an essential role to improve the ranking of the website on the search engines.
Keyword in H1 Tag: H1 tag is also another important relevance factor, which generally serve description of the pages content. In spite of mentioning the meaningless discussion, it is a plus point to involve Keyword in H1 Tag in the webpage.
Keyword in Meta Description Tag: In today’s world, significance of the Meta Description Tag is often discussed in SEO strategies. In other words, it is yet another relevancy signal. It is also important for achieving user clicks from search results pages.
Keyword in Title Tag: The title Meta tag is one of the strongest as well as relevant signals for a Search Engines. The tag itself meant to offer the appropriate description of the pages content. Search engines basically use it to show the main title of a search result. Involving a potential long tail keyword in it will indicate to search engine what to rank the page for. Frankly, the keyword should be mentioned at the start of the title tag.
Keywords in Pages Copy: Recently, stuffing your webpages with keywords was a surefire method to improve its rankings for a particular keyword. But, currently the case doesn’t exist anymore. Now, using the keyword in the pages copy only generates a relevancy signal, when it contains relevancy.
Length of Content: The longer useful content, cover more aspects of the topic and increase the engagement, without any doubt. So, prefer longer and more informative content.
Outbound links: It is essential to link authoritative pages, which basically sends trust signals to the search engine and help to improve the ranking.
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